Case Study:
Bus Parts Experts


Bus Parts Experts is a reputable online store that provides a comprehensive range of parts for various types of buses, including school buses and commercial buses. With a strong commitment to customer satisfaction, the company strives to deliver high-quality products, along with efficient and supportive customer service.

Women with laser

The Challenge:

Bus Parts Experts approached Thrasker with the goal of increasing their sales and revenue. With a competitive market, the challenge was to find ways to stand out and reach the right target audience.

The Solution:

Thrasker approached the challenge systematically and thoroughly, leaving no stone unturned in finding the best solution. Our team started by conducting in-depth industry and keyword research to determine the target audience and the proper way to guide them through the funnel.

Once the strategies were in place, we closely monitored the campaigns. This helped us a lot as we were able to track the performance of the campaigns and make necessary adjustments to ensure they were optimized for maximum reach and impact.


The results of our efforts were impressive and we can prove that by showing you some of the key metrics for the past year.


Impression Absolute Top is the percentage of the ad impressions that are shown as the very first ad.


Click-Through-Rate (CTR) is a metric that tells the number of clicks that the ad receives divided by the number of times the ad is shown.


the conversions from 2021

Conversions shows the number of “desired actions” you've received on the website, in this case, sales.


This case study demonstrates the impact that a well-designed digital marketing strategy can have on a business’s success. By leveraging the expertise and experience of Thrasker, Bus Parts Experts was able to achieve its goal of increasing sales and revenue.